| Social effects on customer retention I Nitzan, B Libai Journal of marketing 75 (6), 24-38, 2011 | 448 | 2011 |
| Cross-decision social effects in product adoption and defection decisions V Landsman, I Nitzan International Journal of Research in Marketing 37 (2), 213-235, 2020 | 16 | 2020 |
| If you go, I will follow… social effects on the decision to terminate a service I Nitzan, B Libai NIM Marketing Intelligence Review 5 (2), 40-45, 2013 | 5 | 2013 |
| The “Commitment Projection” Effect: When multiple payments for a product affect defection from a service I Nitzan, D Ein-Gar Journal of Marketing Research 56 (5), 842-861, 2019 | 3 | 2019 |
| Cancellation policy as a signal of trust and quality in the sharing economy: the case of Airbnb L Zalmanson, D Proserpio, I Nitzan Working Paper, 2018 | 3 | 2018 |
| The positive effect of physical constraints on consumer evaluations of service providers Y Steinhart, I Nitzan, J Goldenberg, D Mazursky Plos one 17 (10), e0275348, 2022 | | 2022 |
| The “Lock-In” Effect of Multiple Payments on Defection Decisions Over Time D Ein-Gar, I Nitzan ACR North American Advances, 2015 | | 2015 |
| Marketing Exclusion: When Loyalty Programs Make Customers Feel Like" Outsiders" D Tevet, S Danziger, I Nitzan ACR North American Advances, 2015 | | 2015 |
