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Israel Nebenzahl
Israel Nebenzahl
Professor Emeritous, Ariel University
Verified email at ariel.ac.il
Title
Cited by
Cited by
Year
National image & competitive advantage: The theory and practice of place branding
ED Jaffe, ID Nebenzahl
Copenhagen Business School Press, 2006
12442006
Multinational production: effect on brand value
JK Johansson, ID Nebenzahl
Journal of International Business Studies 17, 101-126, 1986
5561986
Consumers' attitudes toward product placement in movies
ID Nebenzahl, E Secunda
International journal of advertising 12 (1), 1-11, 1993
5061993
Towards a theory of country image effect on product evaluation
ID Nebenzahl, ED Jaffe, SI Lampert
MIR: Management International Review, 27-49, 1997
3861997
Measuring the joint effect of brand and country image in consumer evaluation of global products
ID Nebenzahl, ED Jaffe
International Marketing Review 13 (4), 5-22, 1996
3341996
Alternative questionnaire formats for country image studies
ED Jaffe, ID Nebenzahl
Journal of Marketing Research 21 (4), 463-471, 1984
2281984
Personifying country of origin research
ID Nebenzahl, ED Jaffe, JC Usunier
MIR: Management International Review, 383-406, 2003
1782003
Where is place branding heading?
P Kotler, ID Nebenzahl, V Lebedenko, S Rainisto, D Gertner, R Clifton, ...
Place branding 1 (1), 12-35, 2004
1662004
The effectiveness of sponsored events in promoting a country's image
ID Nebenzahl, ED Jaffe
International Journal of Advertising 10 (3), 223-237, 1991
1001991
Global promotion of country image: do the Olympics count?
ED Jaffe, ID Nebenzahl
Product-Country Images, 433-452, 2014
992014
The export behavior of small and medium-sized Israeli manufacturers
ED Jaffe, ID Nebenzahl, H Pasternak
Journal of Global Marketing 2 (2), 27-51, 1989
811989
Country-of-origin, social norms and behavioral intentions
JK Johansson, ID Nebenzahl
Advances in International Marketing 2 (1987), 65-79, 1987
771987
Consumers' punishment and rewarding process via purchasing behavior
ID Nebenzahl, ED Jaffe, B Kavak
Teaching Business Ethics 5, 283-305, 2001
712001
Configurable keyboard
ID Nebenzahl
US Patent 5,164,723, 1992
561992
It’s all in the eyes of the consumer
ED Jaffe, ID Nebenzahl
National image & competitive advantage: The theory and practice of place …, 2006
542006
Estimating demand functions from the country-of-origin effect
ID Nebenzahl, ED Jaffe
Product-Country Images, 159-178, 2014
522014
The influence of product involvement on consumers’ interactive processes in interactive television
S Levy, ID Nebenzahl
Marketing Letters 19, 65-77, 2008
512008
National Image ND Competitive Advantage: The Theory and Practice of Country-of-origin Effect
ED Jaffe, ID Nebenzahl
Copenhagen business school press, 2001
512001
Group interaction and business game performance
ED Jaffe, ID Nebenzahl
Simulation & Gaming 21 (2), 133-146, 1990
401990
Machiavellianism, task orientation, and team effectiveness revisited
ED Jaffe, ID Nebenzahl, H Gotesdyner
Psychological Reports 64 (3), 819-824, 1989
391989
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