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Osnat Roth-Cohen
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Year
Are you talking to me? Generation X, Y, Z responses to mobile advertising
O Roth-Cohen, H Rosenberg, S Lissitsa
Convergence 28 (3), 761-780, 2022
372022
Going undercover: Online domestic tourism marketing communication in closed and open Facebook groups
O Roth-Cohen, T Lahav
Journal of Vacation Marketing 25 (3), 349-362, 2019
362019
A decade of social media in public relations research: A systematic review of published articles in 2010–2020
O Roth-Cohen, R Avidar
Public relations review 48 (1), 102154, 2022
252022
The changing blogosphere and its impact on public relations practice and professional ethics: The Israeli case
T Lahav, O Roth-Cohen
Public Relations Review 42 (5), 929-931, 2016
242016
Cruising to nowhere: Covid-19 crisis discourse in cruise tourism Facebook groups
O Roth-Cohen, T Lahav
Current Issues in Tourism 25 (9), 1509-1525, 2022
222022
Viral feminism:# MeToo networked expressions in feminist Facebook groups
O Roth-Cohen
Feminist Media Studies 22 (7), 1695-1711, 2022
182022
The mediated role of credibility on information sources and patient awareness toward patient rights
O Roth-Cohen, S Levy, A Zigdon
International Journal of Environmental Research and Public Health 18 (16), 8628, 2021
112021
# MeToo empowerment through media: a new multiple model for predicting attitudes toward media campaigns
O Roth-Cohen, V Ne'eman-Haviv, H Bonny-Noach
International Journal of Communication 13, 17, 2019
112019
‘The winner takes it all’: Values and benefits of Israeli sports gambling advertisements
O Roth-Cohen, I Tamir
The International Journal of the History of Sport 34 (7-8), 639-655, 2017
102017
The importance of spiritual consumption, religious expression and subjective well-being among Christians in the US during COVID-19
O Roth-Cohen, S Muralidharan, C La Ferle
Journal of religion and health 61 (2), 1719-1733, 2022
82022
Gender roles in online advertising
O Roth-Cohen, HS Kanevska, M Eisend
Journal of Gender Studies 32 (2), 186-200, 2023
62023
The German (Fifth) Aliyah and the development of Israel’s advertising industry
O Roth-Cohen, Y Limor
Israel Studies Review 32 (2), 126-145, 2017
62017
“Mirror, mirror, on the wall. Who is the greenest of them all?” the impact of green advertising cues on generational cohorts
S Muralidharan, C La Ferle, O Roth-Cohen
International Journal of Advertising 43 (1), 125-148, 2024
52024
Considering the Subjective Well-Being of Israeli Jews during the COVID-19 Pandemic: Messaging Insights from Religiosity and Spirituality as Coping Mechanisms
S Muralidharan, O Roth-Cohen, C LaFerle
International Journal of Environmental Research and Public Health 19 (19), 12010, 2022
42022
Advertising and public relations in Israel: an integrated historiography approach
O Roth-Cohen, C Magen
Israel Affairs 23 (4), 690-714, 2017
42017
From Art to Industry: Milestones in the Evolution of the Israeli Advertising Industry
O Roth-Cohen, Y Limor
Media Frames 14, 58-86, 2015
42015
Exploring the differential effects of religious and spiritual cues in online advertising: a study of us christians and the nonreligious during COVID-19
C La Ferle, S Muralidharan, O Roth-Cohen
Journal of Advertising 51 (1), 95-106, 2022
22022
The advertising industry as a dynamic environment: The Israeli case
O Roth-Cohen, Y Limor
Israel Affairs 24 (5), 907-929, 2018
22018
The Advertising Industry as a Dynamic Environment: The Historiography of the Israeli Advertising Industry
O Roth-Cohen, Y Limor
American Academy of Advertising. Conference. Proceedings (Online), 38, 2017
22017
The Digitalization of Religion: Smartphone Use and Subjective Well‐Being during COVID‐19
S Muralidharan, C La Ferle, O Roth‐Cohen
Journal for the scientific study of religion 62 (1), 144-163, 2023
12023
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